Monthly Archives: April 2012

Fashion Business Resources

In any industry, possessing a depth of knowledge about the key companies, individuals and issues is essential to success. Fashion is no different. While you no doubt have a stack of fashion magazines at home and surf the Web constantly to check out the latest style blogs, employers will expect you to have a deeper [...]

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Marketing on the Web with ModCloth.com

Online retailer ModCloth.com is really dialed into its customer and active on social media sites for sales and awareness. Here, founder Susan Gregg Koger discusses the retailer’s buying strategy; how it creates a community among shoppers; the store’s crowdsourcing efforts, including “be the buyer” chats on Twitter as well as “be the writer” competitions to [...]

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